SAMANTHA WOO BRIDE
Samantha Woo Bride is a high end couture bridal salon located in Jackson, Mississippi owned and operated by Designer Samantha Woo. Samantha was In need of a new look for the brand, something clean, classic, but fresh that would mirror her attention to detail and the quality of her dresses. To achieve this, I built the word mark and monogram icon from a modified modern serif typeface. The icons elegant look and feel is magnified by the flowing of clean, airy, thin to thick lines and subtle serifs. Every character of the word mark was meticulously kerned, leaving enough negative space to compliment the airy classic feel of the icon.
ACHIEVEMENT UNLOCKED!
